Reimagining the Future of New Zealand Wine

Supersize Wine Co. was founded by Anthony Allport in 2026 with a simple idea: great wine should be more exciting, more accessible, and built for how people drink today.

We partner directly with growers and winemaking talent in New Zealand to create wines that capture the character of the country while challenging the traditional wine category.

Our first brands, Tua Tua and Ocean Potion, are built around that philosophy. They are wines with personality, a strong sense of place, and a fresh approach to branding and packaging—designed to bring new energy to the category and introduce wine to a broader, younger generation of drinkers.

At the heart of Supersize is our relationship with the people who grow the grapes. We work closely with growers in New Zealand’s leading wine regions, building relationships that allow us to source exceptional fruit and create wines with genuine regional character. Marlborough’s distinctive valleys, soils and climate provide the foundation for wines such as Tua Tua, where vibrant fruit and freshness are at the center of the experience.

But Supersize is about more than wine.

We believe the category is ready for brands that are fun without being frivolous, premium without being pretentious, and built for the next generation of wine drinkers. Our goal is to create brands people want to pick up, share, talk about and come back to.

Tua Tua brings the energy of New Zealand to a bold, approachable format, while Ocean Potion takes inspiration from the ocean and the carefree spirit that surrounds it.

Supersize Wine Co. is building a new kind of wine company—one that combines great growers, thoughtful winemaking, distinctive brands and a modern approach to the market.

Born in 2026. Built with New Zealand growers. Made for wherever the good times take you.

Collaborate with the Pioneers of Flavor

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